Brand Manager - Out of Home Channel
CEYLON COLD STORES PLC
Brand Manager - Out of Home Channel
Ceylon Cold Stores PLC (CCS), manufacturer of Elephant House Beverages and Ice Creams is a leading consumer food company in Sri Lanka. CCS is a subsidiary of John Keells Holdings PLC.
The company is seeking a suitable candidate for the position of Brand Manager – Out of Home Channel. The said candidate will be responsible for developing products and portfolio offerings specifically targeted at out-of-home consumption whilst ensuring channel growth and expansion. The Out of Home Channel is rapidly expanding with the growth and expansion of the category and the said candidate will drive channel growth, expansion and business development to support organizational growth.
Job Responsibilities
- Driving the out of home channel performance & continuous development
- Developing and executing channel merchandizing and marketing programs
- Identification of new channel opportunities and working together with third party vendors and franchisees to obtain optimum channel/outlet performance
- Identification of portfolio and New Product opportunities to drive channel growth
- Financial management
Person Specifications
- Bachelor’s degree in Marketing or professional qualification such as CIM.
- MBA is an added advantage, particularly with a focus on Project Management or Marketing Management.
- 3–5 years of experience in Brand Management within an FMCG or related environment.
- Hands-on experience in business development and channel management will be an added advantage.
If you are confident that you possess the above requirement, please send your cv, which includes the names of two non-related referees. Click on the advert now to join our team via Elephant House Careers site.